Good For App Marketers & Developers:

  • Use a single, open API to streamline manual reporting
  • Run more profitable ad campaigns based on clearer KPIs
  • Get clearer mobile-marketing data from ad networks and exchanges

Good for Ad Providers & Platforms:

  • Give your clients the data they need to be more successful
  • Deploy a scalable process to send data to mobile marketers
  • Enjoy frictionless integration with MATA Mobile App Studios

Let's turn the corner by adopting a standard that helps us all gain ground. Get involved now, and work with leading app developers and ad providers to define the future of your industry.

Together, we can find the transparency we need to make better data-driven decisions.

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We believe in absolute transparency and are very excited to take the industry a step forward with MATA. Andy YangCEO of PlayHaven